ArcelorMittal launches new finishes for building facades

From January 2014, two new finishes will be added to ArcelorMittal’s Granite® range of organic coated products for outdoor building applications: Granite® Silky Mat and Granite® Impression. Designed for use in prestigious architectural facades, they offer unique patterns and textures which will add drama, character and excitement to any exterior.

“These new aesthetics allow architects to reinforce the personality of their designs, whatever the type of building,” said André Lavaud, product lead, coated products for ArcelorMittal Flat Carbon Europe.

Like all Granite® products, Granite® Silky Mat and Granite® Impression are part of the ArcelorMittal Nature range of organic coated steels, free from heavy metals and chromates.

Sparkling matt finish adds glamour
Granite® Silky Mat, which is available in 11 natural colours, is a highly durable finish in two different textures: smooth or rough. The smooth option is extremely fine, giving a completely flat matt finish which will last for years. The coarser texture of the rough finish has a slight sparkle. A rigorous quality assurance system is in place at all our mills to ensure that colours produced on any line conform to the ArcelorMittal standard.

New textures leave an impression
Granite® Impression is available in four options: snake, elephant and green and brown agate. The ‘snake’ texture offers irregular scales of various hues and longitudinal forms. By contrast, the elephant finish is very tough and wrinkled in appearance. Granite® Impression agate finish is available in natural green or brown. Both colours add a polished natural effect to a project.

Robust and flexible solutions
Granite® Impression and Granite® Silky Mat have been subjected to a series of tests in the laboratory and outdoors sites to ensure the best possible product performance. They feature a robust but flexible paint system which is scratch resistant, durable and formable and are guaranteed for up to 15 years. They are ideal for cladding applications such as sandwich panels, profiled sheets and cassettes.

To answer the needs of specific construction projects, both products are available in small quantities. “As ArcelorMittal Flat Carbon Europe’s ‘small lots’ service applies to the whole Granite® range, our customers can fully benefit from this new offer,” explains André Lavaud.

For more information on Granite® Impression and Granite® Silky Mat and the associated services, please contact your nearest agency or send an email to